Organization
Backlight
Booth
415
Exhibitor Description
Backlight replaces broken media workflows with simple, AI-powered products designed to make teams faster and businesses stronger. Through our integrated suite of video solutions, including Iconik, Wildmoka, Ftrack, Celtx, and Zype, we empower creative and production teams to focus on what matters most: crafting compelling stories that drive impact. Iconik – Media asset management that handles all your assets securely with full visibility. AI-powered search finds what you need instantly.
Cinesync – Real-time review and collaboration. Get approvals quickly and securely, wherever your team is located.
Ftrack – Project management that studios trust to deliver complex productions on time and under budget.
See what seamless workflows actually look like.
Kill pipeline bottlenecks.
Stop the start-stop cycle that kills creative momentum. Streamlined review and asset management keeps projects flowing from one asset to the next.
Global teams, zero distance.
Collaborate like you're in the same room, even across continents and time zones. No more shipping drives internationally.
Find assets in seconds, not hours.
AI-powered search cuts through 200TB archives instantly. Spend time creating, not hunting through folders.
Iterate at creative speed.
When your director wants three lighting options before lunch, you deliver them. In original quality. Every time.
Never lose context.
Every revision, note, and approval travels with your asset. Get the full story behind every creative decision.
Products / Services
Animation/Film, Multimedia Tools & Applications, Streaming Technology, Visual Effects Software
Website